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21 years on… and still going strong

Tips for freelancers after 21 years

Would you believe it, but it’s been 21 years since I decided back in October 1996 to set up my stall as a freelancer? After initially offering four services – copywriting, editing, proofreading and translation – I soon dropped the latter to

Posted in Freelancing, Tips Tagged with: , , , ,

Why CPD is a no-brainer for the self-employed

3D blue brain

In most industry sectors, employees get sent on various training courses as part of their continuing professional development (CPD). Whether run internally or by external providers, these courses all share something in common. They’re designed to: Enhance your knowledge Help

Posted in Freelancing Tagged with: , , , ,

With word of mouth, it pays to be talked about

Like many freelance copywriters, a large portion of my business comes via personal referrals from people I’ve previously worked for – sometimes several years ago. Not surprisingly, word of mouth is considered to be the most effective marketing tool, because

Posted in Marketing, Quotes Tagged with: , ,

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